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Amazon Sponsored Products: How To Win This Holiday Season - Part 1

Oct 20, 2020

 Prime Day 2020 promised to be the biggest one yet. Digital Commerce 360 estimated sales would hit $10.40 billion, up from $7.16 in 2019. Time will tell. But regardless of whether you saw...

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The Most Powerful Amazon Negative Keyword Strategy

Jul 21, 2020

With Amazon PPC, you want to convert as many clicks into sales as possible. If your ads are showing for unrelated customer search terms, then you’re spending (or rather, wasting) money on...

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How To Use Search Term Reports on Amazon To Improve Your PPC

Jul 14, 2020

Understanding which terms customers are using to search and find your products on Amazon is critical for the success of your Sponsored Product campaigns — which is why it’s important to...

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Amazon Advertising Strategies To Get More Organic Sales

May 26, 2020

Sellers often ask us “Which is better; organic traffic or paid traffic?” The answer is neither. Yup, seriously. Here’s why. 

 It’s easy to think in terms of...

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