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To be or not to be (out of budget). That is the question...

Last week we got asked the same question not once, not twice but three times by customers:

“What should I do if I get an ‘out of budget’ notification from Amazon”.

...

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Why less is more when it comes to launching with PPC

Less is more, as the saying goes. 

And that couldn't be truer when it comes to how many keywords you should start with in your PPC campaigns. 

You see, when it comes to launching a new...

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How we increased Abu's PPC sales by 217% in 30 days

Today, I’d like to talk about a client of ours.

Abu first started selling on Amazon in 2016 so he could escape the rat race and spend more time with his family. 

His sales had plateaued...

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The #1 PPC mistake almost every Amazon seller makes

Amazon PPC. Get it right, and it can be the secret weapon to getting your product in front of more shoppers, make more sales, and generate more profit.

But get it wrong, it can cost you a lot of...

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The secret to PPC success

Ever wondered what the difference between PPC success and failure is?

When you manage thousands of PPC campaigns across multiple marketplaces, you start to notice patterns.

Broadly speaking, we...

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Do this before you start Amazon PPC

When launching a new product on Amazon, it’s easy to jump straight in and pull the trigger on Amazon PPC. 

But there is one thing you should do from the get-go, before you create your...

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The truth about ACoS

If there is one Amazon PPC metric that every seller knows it's Advertising Cost of Sales (ACoS). It's an important one too as it's essentially a measure of your PPC campaigns success.

But here's...

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Want to get crazy good at Amazon PPC?

I’m thrilled to announce some exciting news: we've just re-opened the doors to PPC Blueprint.

PPC Blueprint is a 6-week online training that shows you how to deploy our proven...

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How to win this Prime Day with PPC

Prime Day 2019 has just been announced as the 15 and 16 July, so we thought we’d share our number one tactic for advertising successfully during 'Christmas in July.'

Prime Day has become...

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